domingo, abril 29, 2007

Estudio sobre perfil del usuario norteamericano de la Wikipedia

Pew Internet ha publicado otro estudio de comportamiento social en la red. Esta vez el trabajo presenta el perfil de los usuarios norteamericanos de la Wikipedia, donde se llega a la conclusión que un 36% de los usuarios la utilizan con frecuencia como fuente de información.

Los hallazgos más importantes son:

  • 46% of full- or part-time students consult Wikipedia as opposed to 36% of the general population of adult (over 18) Internet users.
  • Despite ongoing controversy about the reliability of articles on Wikipedia, it is far more popular among the well-educated than it is among those with lower levels of education. 50% of those with at least a college degree consult the site, compared with 22% of those with a high school diploma.
  • The popularity of search engines helps drive the popularity of Wikipedia. More than 70% of visits to Wikipedia in one week in March came from search engines.
  • The ease with which new entries or new information can be added to Wikipedia helps make it a place to go for up-to-date information on everything from emerging technology terms to celebrities to political scandals.
En referencia al aspecto metodológico de la investigación, la misma se ha basado en cuestionarios telefónicos realizados en febrero del 2007 a 2.200 adultos americanos .

Vía Denken Uber

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